Tesla Motors – The Car of the Future is Happening Now
The healthiest competition I have seen on the market lately is the race to gain electric vehicle (EV) market share. I’m looking forward to the day when I can take my clients around in my model X powered by the photovoltaics on my roof. Although I still enjoy riding my bicycle to showings, sometimes we just need a little more room.
Tesla motors launched in 2003 with the mission to bring about high quality sustainable transportation for the masses. The economic crash of 2008 almost wiped the company out, but a last-stitch round of funding from skeptical investors and a $465M loan from the US government saved it. The company is now valued at $30B and Elon Musk, Tesla’s CEO and Product Architect, is hard at work designing new models and building the battery factories of the future.
Apple, Audi, BMW, and VW are just some of the brands that have ridden the tailwinds of Tesla’s engineering by creating products that Detroit corporate executives previously agreed would never take off. But take off they did, and Tesla’s Model S goes from 0-60 in about 3 seconds and has a range of over 200 miles. It took Elon Musk, a Silicon Valley engineer, to convince the world that a lithium-ion battery-powered car could outperform any gas-fueled engine on the road. With a price tag of about $70K, the Tesla Model S was just called a “technological tour de force” and voted Best Overall for the second consecutive year by Consumer Reports and is on Car and Driver’s 10best list for 2015.
Tesla currently has two models: the Model S and the Model X. The Model S has approximately 50,000 vehicles on the road worldwide, and the Model X will open for reservations in early 2016. Teslas work more like computers than cars; while most car companies dedicate 2% of their employees to writing code, Tesla has 60% of its employees working on software. The recently released 6.2 software upgrade ensures that drivers will never run out of range, unless they don’t listen to the EV’s directions, that is. The software update also includes automatic emergency braking, blind spot warning, and side collision warning.
Elon Musk has been given many nicknames, among them a Thrillionaire and the Ironman of tech. With the way he has revolutionized the race to put electric vehicles on the road, one thing is sure: he is doing a great deal to help our planet head in the right direction in terms of reducing the amount of emissions caused by humans. If you are interested in learning more about purchasing a Tesla, check out the Tesla website or take one for a test drive from their Chelsea showroom up the west side highway.